There are hundreds of things that Google looks at when determining organic website rankings, and among them is the speed of your website. In other words, how long your visitor has to wait for your page to fully load.
Have you ever clicked on a website just to click away because it took forever to load? I know I have, and it is frustrating, so the last thing I want is to lose a visitor because of it.
There are many reasons why your website may be slow to load, and we are going to show you one of the main culprits, and how to correct it.
The first thing that you should do is test your speed using Google’s own tool Page Speed Insights. The goal is to get the highest score possible for both mobile and desktop versions of your site. Ultimately, we want to be “in the green”.
Watch the video below to learn how to properly optimize your images.