First, let me say Happy Holidays to all of my readers. This time of year is so hectic, yet with Internet Marketing we have to keep up the pace so we don’t get left behind. Good thing we can shop online to save a little time. I have done quite a bit of that this holiday season, and I absolutely love it!
Last month had some ups and downs and some of my sites were still struggling to recover from the Panda update several months ago. The good news is, they appear to be back on the rise.
I began to question my method after the update when some of my sites lost their rankings, and I did some research to determine what I should be changing if anything.
Here is What I Came Up With Regarding My Niche Building Process:
- I still use exact match domain names (.com, .net, .org)
- I have changed the way I title my posts. Instead of just using the exact keyword, I am adding more to to the title. For example if my keyword was “Christmas Gifts”, I might title my post “Christmas Gifts They Can’t Wait to Open”. It doesn’t have to be anything extraordinary, and should not take take too much time, but just having the extra wording in the title has helped quite a bit.
- Backlinking is still the last thing on my priority list, and again this is only because of the types of keywords I try to rank for. Less competition is easier to rank. I will say that for some of my keywords that have more competition, I have noticed that the sites that I created backlinks for using Unique Article Wizard have maintained great rankings throughout all of the updates and algorithm changes. I mentioned in a previous post that I was beginning to use Unique Aritcle Wizard, and I am finally able to give you this review. It is a bit expensive with a monthly membership fee, and does take some time, but if you have the extra money and are looking to improve your rankings, it is a great tool.
- The number of words for the main post of your site should be well over 700. I used to use 500+ for the main page, and 300+ for the secondary posts, but I have increased the main page to 700+, and rotate the secondary posts from 300-500.
- I found a plugin that I think is the best one I have ever purchased. No more guess-work when creating your posts. When building niche sites, the idea is to get them up and running and move on. I don’t want to spend too much time on each post, but on the other hand, I don’t want to forget something that is vitally important for SEO. This plugin is called Clickbump SEO, and I cannot say enough about it. I installed this plugin on my sites that were having difficulty ranking post-Panda, and within a week, rankings improved, and 2 of them were sitting at the #1 spot. I highly recommend this plugin for any one of my readers that are building niche sites. It only takes a minute to install, and it shows you your SEO score as you build your post. If you forgot something, it will tell you exactly what it was, and tell you exactly how to correct it. I really love this plugin, and have gone back and started installing it on all of my sites.
- Content. This one is a biggie, and I want you to really think about this. My niche sites had anywhere from 2-5 posts and were able to rank almost immediately, and maintain rankings pre-Panda. Now however, I have decided that what Google wants now is more content. We will no longer be able to maintain long-term rankings with a niche site of only 3 or 4 posts. I am not saying that when you build your site, you should put up 10 posts (unless you are using the Wordpress feature of setting your post for the future). In fact, that is the worst thing you could do. What I am saying is that “over time” you should continue to monitor your sites, and the ones that are earning should be the ones that you go back and add more content to. There is no sense paying for 10 articles for a brand new site until you know that it is going to be a winner. So here is what I am recommending:
- When you first launch your site, put up one post, and make it sticky.
- Week 2, add 1 or 2 more posts.
- Do some backlinking, or purchase a gig from Fiverr for $5, and let someone do the backlinking for you. If you are a member of Unique Article Wizard then this is a good time to begin your article promotion.
- Week 3, another post
- After this, you should begin getting traffic and showing some decent rankings if you have done proper keyword research. Continue to add content to this site ongoing. If you are not ranking, I would move on to another site and wait this one out. Don’t put too much money or time into a site that has an uncertain future.
I hope that you really review this post and evaluate how you are building your sites. I want you to succeed, and I want to hear about your successes.
Now, for the moment we’ve all been waiting for:
My November 2011 Niche Site Earnings
Adsense: $994.47 (-235.98 from October)
CPA Network: $200.63
LinkShare: $242.00 (This was for one site that I launched on September 10, 2011. It is not seasonal, however it does get more traffic during the Christmas holiday season)
Flippa Sale: $1,650.00 (Sold 5 of my niche sites)
Total November 2011 Earnings = $3,124.30
As you can see, my Adsense earnings have gone down, however, I have sold 11 of my sites, totaling $400.00/month in Adsense earnings over the past 2 months. It is hard to complain about the drop when I made up for the loss x 10.
I am continuing to build more sites, but I am no longer going to post how many sites I am building as I do not think that it is helping my readers. I feel that it is only discouraging, as we should be focusing on one site at a time. I may occasionally let you know what I am doing, or if I decide to do another challenge, I would report that to you, but I think for now it is best if we worry about one site at a time.
Please let me know if you agree with that last statement by putting a comment below. If many of you look forward to seeing how many sites I build/month, I may add it back to my report.
For now, I hope that you have learned something from this post, and I hope that you have a very safe holiday season.
MelissaMail this post